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DTC / Accessories

Vincero rebuilt planning with AI without risking peak season

A parallel-run approach that cut planning time and unlocked faster decisions across Ops and Marketing.

600+
SKUs Managed
Full day → 30 min
Planning Time
6 months
Parallel Run

Key Results Achieved

Full day → 30 min
Planning Time Dramatically Reduced

Monthly all-day planning sessions replaced with weekly 30-minute reviews

Marketing Integration
Cross-Functional Visibility

Marketing brought directly into inventory decisions for the first time

6-Month Parallel Run
De-Risked Transition

Ran spreadsheets and Atomic side-by-side through peak season before switching

"Cut planning time from a full day monthly to 30 minutes weekly."

Source: The Conveyor case study

The Challenge

Vincero had built a successful DTC accessories brand, but their planning systems hadn't kept pace with growth. Managing 600+ SKUs in spreadsheets was becoming unsustainable.

Spreadsheet Complexity

System managing 600+ SKUs became too complex to maintain and too rigid to evolve

No Scenario Planning

Scenario planning was effectively impossible with their existing tools

Slow Response to Marketing

Marketing couldn't get answers fast enough to capitalize on trends

Knowledge Concentration Risk

Critical planning knowledge lived in one person's head

The Solution

Vincero took a careful, methodical approach to transforming their planning process, ensuring they could validate the new system before fully committing.

AI-Powered Planning

Implemented AI-powered planning with Atomic Supply to handle complexity at scale

6-Month Parallel Run

Ran old spreadsheet system and Atomic side-by-side for six months through peak season

Evidence-Based Transition

Switched only after building enough evidence to trust the new approach with high-stakes inventory decisions

Read the Full Story

Get the complete details of Vincero's planning transformation in the original case study published on The Conveyor.

Read the full article on The Conveyor

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